About us

Mat Connolley

Mat Connolley

Most of our design work is done by Mat, so when we start building your new website he'll spend some time getting to know what you like and how you want your new site to look.

His passion is usability - one of his favourite sayings is "there's no point having a beautiful site that nobody can use", so you know that your new site will be easy to use.

He got his first taste of computers in 1980 with a ZX80 and hasn't looked back! He built his first website in 1997, back in the days when the web was still mostly black and white. Since then he's worked for a variety of large and small agencies including what was at the time Europe's biggest e-learning company. After working freelance for a number of years, he co-founded Iteracy with Kathryn in 2007.

Mat got his first internet connection in 1987 and ran up a £100 phone bill in the first month (a lot of money in those days!)

As an early adopter and tech-lover he had a touch screen smartphone in 1999 and spends an hour or two a day avidly reading Wikipedia.

Kat Smith

Kathryn Smith

Kathryn's skills are on the technical side: analytical programming and designing databases. Her main role in the company is building our websites, although she often gets involved in the design side too. She specialises in understanding and interpreting client requirements, and translating them into a technical brief.

A degree in Medieval Studies was not the most obvious route into computer programming. After leaving university Kat joined the graduate scheme of an IT department in 1999 and was trained in analytical programming for a mainframe computer (not quite old enough to need punch cards but not far off).

She transferred from mainframe to PC programming in 2001, and from there to developing applications for the web. She worked as senior web developer at a small agency before going freelance. She and Mat co-founded Iteracy in 2007.

Kat's first computers were a ZX Spectrum followed by an Atari ST. Her strongest memories are the sounds and graphics of The Hobbit loading from cassette tape, and many happy hours playing Rainbow Islands.

 

What we believe in

Honest

Honesty

We'll give you a realistic cost to build your website, and we'll happily explain how that cost is broken down into the different aspects of the project.

Fair

Fairness

For the majority of our websites we don't ask for any upfront payment, so you'll only receive an invoice once the website has gone live and you're satisfied with our work.

Reliable

Reliability

When we say we'll do something, we'll do it. Your project will run on time and on budget. If there are any unforeseen delays we'll tell you as soon as possible, and the only reason that the project will increase in cost is if you ask us to add more features to the website.

Direct Contact

Direct Contact

When you call, you'll get to speak to either Kathryn or Mat straight away. We're always polite, friendly and helpful. We believe that good customer service is the most important aspect of running a business.

Plain English

Plain English

We have years of experience helping small businesses build and improve their sites and we speak plain English - we'll give you answers without technical jargon.

Sustainable

Sustainability

We do everything possible to minimise our environmental impact and we're always looking for ways to reduce our carbon footprint.